I’m Rajesh Lanka - a Staff-level UX Architect specializing in AI-driven analytics platforms, design governance at scale, and accessibility systems for enterprise products.
01 − Case Studies
Redesigned an enterprise analytics platform serving 2,800+ Hardees locations. Reduced time-to-insight by ~35–45% through role-based dashboards and AI-driven recommendations.
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Designed a scalable AI-enabled governance platform from 0→1. Achieved 60% faster audit workflows and 100% centralized visibility across compliance systems.
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End-to-end mobile UX for an AI virtual styling app. Reduced outfit selection time by ~50% and increased wardrobe utilization by 2x through behavioral design.
Read Case Study →02 − Works on Behance
Inconsistent UI across teams causing fragmentation
200+ components, token-based
Role: Design System Architect
Platform needed trust-forward identity for enterprise clients
Complete brand governance system
Role: Brand Designer
Typographic inconsistency as silent technical debt
Breakpoint-driven type governance
Role: Systems Design03 − About
Over 14 years, I’ve evolved from pixel-craft into systems-level design leadership. I don’t just design interfaces — I architect the governance structures, component systems, and accessibility frameworks that let enterprise teams ship consistent, high-quality experiences at scale.
My HFI certifications (CUA™ & CXA™) ground every decision in evidence-based usability science. The result: products where complexity becomes clarity — across AI analytics platforms, audit management systems, and multi-location operations dashboards.
WCAG 2.1 AA compliance frameworks as system defaults.
Token-based architectures with 200+ components.
C-suite alignment with research-driven UX frameworks.
Making predictive intelligence actionable.
04 − Journey
Every great design has a backstory. Mine is a 14-year evolution from pixel-level craft to enterprise-wide strategy—a path where Art and UX became inseparable.
Every architect begins with a single line. At Ayatas Software Solutions, I drew mine—literally. As a Graphic & Web Designer, I built the foundational muscle that still powers everything I do: an obsessive eye for visual craft, brand identity systems, responsive web layouts, and the conviction that aesthetics are never an afterthought.
This chapter was about learning the language of visual communication—color theory, typographic hierarchy, spatial rhythm—and understanding that every pixel carries meaning. It was here that the Art in AARTUX was born.
Beautiful surfaces mean nothing if the system beneath them is broken. At eProSoft America, I stepped into enterprise healthcare—designing scalable UI systems for applications where a single misclick could impact patient outcomes.
At Amzur Technologies, I went deeper: orchestrating end-to-end workflows for multi-role platforms, building comprehensive design systems, and translating dense business requirements into interfaces that felt effortless.
This was the crucible. I earned my HFI Certified Usability Analyst (CUA™) and Certified User Experience Analyst (CXA™) credentials—formalizing the analytical rigor behind my instincts. The designer became an engineer of experiences.
Complexity is where most designers retreat. I leaned in. Across five years at Vertogic LLP and Hobasa India, I immersed myself in the highest-stakes enterprise environments: audit management, compliance dashboards, governance platforms, and analytics-heavy interfaces where clarity isn’t a luxury—it’s a regulatory requirement.
I built Hobasa’s design system from the ground up. I championed WCAG accessibility as a non-negotiable standard. I earned my Certified Scrum Master (CSM®) and Certified Scrum Product Owner (CSPO®) credentials, equipping me to lead within Agile frameworks and bridge the gap between design vision and sprint-level delivery.
A strategist isn’t defined by one industry—they’re defined by the ability to decode any industry. At Jag Innovations, I proved this across a portfolio that would test any designer’s range: Astrology-Tech (Aastral Insights), where AI-driven predictions demanded deeply personal, culturally sensitive interfaces. GRC platforms (Assurtiv), where governance workflows needed to feel intelligent, not intimidating. Fashion-Tech (Mekova), where a virtual wardrobe app had to be as delightful as flipping through a magazine.
Different worlds. Same principle: research first, empathy always, and the relentless pursuit of making the complex feel simple.
Today, as UX Consultant at Datai2i, I operate at the intersection of AI, data intelligence, and enterprise strategy. Leading the end-to-end UX for Hardees’ AIM platform—an enterprise analytics system serving Store, District, Regional, and Corporate managers—I design experiences where predictive insights meet operational clarity.
This is the chapter where every thread converges: the visual artistry of Chapter 1, the systems thinking of Chapter 2, the enterprise rigor of Chapter 3, and the cross-domain fluency of Chapter 5. I don’t just design interfaces anymore. I architect the space where humans and data understand each other—where Art makes intelligence accessible, and UX makes strategy actionable.
Credentials that back the craft
05 − Expertise
User research, wireframing, and interaction design for complex enterprise problems across healthcare, finance, and analytics.
End-to-end product development from concept to high-fidelity interface—translating business requirements into intuitive experiences.
Pixel-perfect visuals, design systems, and component libraries that make digital products a joy to use at scale.
Unique visual markers and comprehensive brand systems that communicate trust, precision, and purpose.
Ensuring digital presence is accessible to everyone, regardless of ability. WCAG 2.1 AA governance as a system default.
06 − Testimonials
07 − Contact
Building complex enterprise products and need to transform them into intuitive, high-impact experiences? Let’s connect.
